THE 30 DAYS
30 days.
One business to build.
A proposed programme built around making, testing, and selling. Workshops and mentor sessions support the work between events.
- Week 1
Find a problem worth solving
Talk to potential customers, choose a problem, and shape an offer you can test.
Intended output a clear customer and an offer to test.
- Week 2
Build the first version
Create the simplest version of your product or service that lets you learn from customers.
Intended output something people can try or buy.
- Week 3
Launch and start selling
Reach prospective customers, test your pricing, and work towards your first paid transactions.
Intended output a live offer and evidence from real sales activity.
- Week 4
Improve and show your progress
Use customer feedback, refine the offer, document results, and prepare your demo.
Intended output a stronger business and a clear account of what you learned.
Present what you built
Teams demonstrate their work, with plans to invite founders, company leaders, and investors. Selected finalists present on stage.
These are intended milestones, not guaranteed outcomes or approved participation requirements.
The programme is in development. Dates, venues, speakers, and award criteria will be shared as they are confirmed.